BARC to release TRP data from March 2014

The Broadcasting Audience Research Council (BARC), a television viewership measuring system of the broadcasting industry, may start generating Television Rating Points by March, 2014.

This information was shared by Information and Broadcasting minister Manish Tewari in a written reply to a question in Lok Sabha. Indian Broadcasting Foundation has said that BARC may start generating TRPs by March, 2014, the Minister stated.

“The ministry has been continuously following up the progress of setting up of a transparent and credible Television viewership measurement system by the Broadcasting Audience Research Council (BARC) of Indian Broadcasting Federation (IBF),”Tewari said in the written reply.

On the question of setting up a new English channel Tewari  said that no final decision on the launch of a dedicated English news channel had been taken by Prasar Bharati as of yet.

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